
Mitsubishi Motors Thailand: 4 Wins at Car of the Year 2024 and 2026 Updates
Mitsubishi Motors Thailand has achieved a significant milestone, securing four prestigious awards at the Car of the Year 2024 ceremony organized by Grand Prix International Public Company Limited. This recognition underscores the company’s unwavering commitment to delivering superior quality products and exceptional performance to the Thai market. The award-winning Mitsubishi models include the Mitsubishi Xpander Cross, the All-New Mitsubishi Triton Mega Cab, the All-New Mitsubishi Triton Athlete 4WD, and the Mitsubishi Xpander.
Mr. Ryoji Inaba, President and CEO of Mitsubishi Motors (Thailand) Co., Ltd., expressed his pride in these accolades, stating, “We are deeply honored that the All-New Mitsubishi Triton and Xpander have received these esteemed Car of the Year awards. We extend our sincere gratitude to Grand Prix International for this prestigious recognition, which reflects our success in offering a competitive product lineup. These awards will motivate us to continue developing the best possible products in terms of quality, performance, and service to meet the evolving needs and lifestyles of our customers. This achievement is a testament to our ‘Mitsubishi Motors-ness’ philosophy, which focuses on instilling the best DNA in our vehicles—encompassing outstanding driving performance, safety, comfort, and durability for every driver.”
The Mitsubishi Xpander Cross earned the Best Mini MPV award, celebrated for its premium yet sporty design that caters to adventure enthusiasts and outdoor lovers. This model seamlessly blends the versatility of a 7-seater vehicle with the capability to tackle any terrain with confidence. Its advanced Active Yaw Control (AYC) system enhances safety and stability during cornering, setting it apart in terms of all-weather and all-road performance. Inside, the Xpander Cross boasts a spacious, luxurious cabin that offers both comfort and refined driving dynamics.
The Mitsubishi Xpander was honored with The Most Valuable MPV award, recognizing it as the most cost-effective 7-seater in its class. This stylish crossover is tailored for modern families seeking a versatile, spacious, and premium vehicle. The interior comfortably accommodates seven passengers, with flexible seating arrangements that can be adjusted to maximize utility. The second-row seats slide and recline, while both second and third rows can fold flat, creating ample cargo space. A central armrest in the second row doubles as a convenient storage compartment. The Xpander’s exceptional ride quality, characterized by a firm yet comfortable suspension, ensures an enjoyable driving experience. Furthermore, it is equipped with advanced convenience and safety features, including automatic LED headlights with follow-me-home functionality, automatic wipers, an auto-dimming rearview mirror, and a PM 2.5 air filtration system.
In the pickup segment, the All-New Mitsubishi Triton Mega Cab received the Best 2WD Pickup under 2,500 cc award. This model features a completely redesigned exterior, interior, chassis, and engine. The larger body houses the new 4N16 2.4-liter clean diesel engine, delivering enhanced power with lower emissions. Extensive improvements to the chassis, suspension, and other components ensure reliable load-carrying capability and superior driving performance.
The top-of-the-range All-New Mitsubishi Triton Athlete 4WD secured the Best 4WD Pickup under 2,500 cc award. This flagship model is equipped with cutting-edge technology, including the Hyper Power X2 engine and Mitsubishi’s signature Super Select 4WD II system. This system allows drivers to engage full-time 4WD (4H) instantly, even at speed (Shift-on-the-Fly). Combined with the Active Yaw Control (AYC) system and seven distinct drive modes, the Triton Athlete offers unparalleled driving confidence. Safety is paramount, with the Diamond Sense suite, including Adaptive Cruise Control, as standard equipment. Drivers can monitor the vehicle’s status via the Mitsubishi Connect system. The interior epitomizes premium comfort and luxury, rivaling that of high-end SUVs.
The official pricing for the Mitsubishi Xpander starts at 779,000 baht for the 1.5 GLS-Ltd A/T model, with the 1.5 GT A/T priced at 849,000 baht. Both variants come with the comprehensive Diamond Warranty package, which includes a 5-year or 100,000-kilometer vehicle warranty, 5 years of free maintenance labor (up to 100,000 km), a complimentary first-class insurance policy, and 24-hour roadside assistance.
For those seeking detailed specifications, the 1.5 GT A/T model, priced at 849,000 baht, is equipped with a 4A91 1.5-liter 4-cylinder DOHC 16-valve engine with MIVEC variable valve timing. This engine has a displacement of 1,499 cc, with bore and stroke dimensions of 75.0 x 84.8 mm and a compression ratio of 10.0:1. It produces a maximum output of 105 horsepower at 6,000 rpm and a peak torque of 141 Nm at 4,000 rpm. The engine is paired with a 4-speed automatic transmission, delivering power to the front wheels. The fuel tank capacity is 45 liters, with E20 compatibility.
The gear ratios for the 4-speed automatic transmission with Idle Neutral Control (INC) are as follows: 1st gear at 2.875, 2nd gear at 1.568, 3rd gear at 1.000, and 4th gear at 0.697. The reverse gear ratio is 2.300, and the final drive ratio is 4.375.
The 1.5 GT A/T model, priced at 849,000 baht, comes with an extensive list of standard features. In terms of exterior equipment, it includes 16-inch two-tone alloy wheels with 205/55 R16 tires, LED position lights, multi-reflector halogen headlights with a follow-me-home function, front fog lamps, and L-shaped LED rear combination lights. The high-mounted brake light is also LED. The windshield features noise-reducing glass, and the vehicle is equipped with a rear spoiler. The side mirrors are electrically adjustable and foldable, and they incorporate integrated LED turn signals. Door handles and window trim are finished in chrome. The front and rear bumpers feature silver metallic skid plates, complemented by silver metallic side body moldings. The vehicle is fitted with front and rear wipers, including a rear defogger.
Inside, the cabin is finished in black with carbon metallic and piano black accents. The instrument cluster features a high-contrast display with a 4.2-inch color TFT screen showcasing 3D animation and an Eco Drive & Score function that evaluates driving efficiency. The steering wheel is adjustable for tilt and telescopic reach, wrapped in leather with silver and piano black trim. The gear shift knob and parking brake lever are also leather-wrapped. Steering wheel-mounted controls for audio and phone calls are standard. The vehicle is equipped with a Smart Keyless Entry system, central locking, and Cruise Control. A Push Start button allows for keyless engine ignition. The air conditioning system is manual, but rear passenger air vents with separate fan speed control ensure comfort for all occupants.
The seating configuration consists of three rows with a total of seven seats, upholstered in black leather. The driver’s seat is manually adjustable in six directions, while the front passenger seat is manually adjustable in four directions. The second-row seats can be individually folded in a 60:40 split and are reclinable. They also feature a slide function to adjust legroom and can be folded forward to facilitate access to the third row. Both the second and third-row seats can be folded completely flat. The center armrest in the second row also serves as a storage compartment. The third-row seats are split 50:50 and offer a single recline position. Additional storage solutions include a console box with a sliding lid, under-seat storage for shoes in the front, and a storage compartment beneath the rear cargo area floor.
The introduction of the All-New Mitsubishi Triton and Xpander, coupled with these prestigious awards, reaffirms Mitsubishi Motors Thailand’s position as a leader in the Thai automotive market. The brand continues to demonstrate its commitment to innovation, quality, and customer satisfaction, ensuring that it remains a top choice for Thai drivers seeking reliable and capable vehicles for both work and family life. As the automotive landscape evolves, Mitsubishi Motors Thailand is well-positioned to meet future demands with its proven engineering expertise and customer-centric approach.
For those interested in learning more about these award-winning vehicles or scheduling a test drive, we invite you to visit your nearest authorized Mitsubishi dealer or explore the official Mitsubishi Motors Thailand website. Discover the perfect blend of performance, comfort, and value that has earned these models the highest accolades in the industry.